Set Sale Selling
Selling by Set Sale®
is proving to be the most successful strategy ever devised for selling real estate. It consistently outperforms auction and private sale in terms of dollars achieved and time on the market. Set Sale® is part of a range of New Age selling techniques pioneered by real estate writer and trainer, David Pilling.
Many agents still overprice properties for private sale in a mistaken effort to get the best price, and then watch them languish on the market for months They are then faced with the odious task of convincing their vendor to reduce the price to 'meet the market'. No one is happy.
Other vendors endure the time and cost of up to six long weeks of marketing prior to a very public auction where they are encouraged to accept the last bid from a smiling buyer who may be expecting to pay much more. Alternatively the vendor's expectations are not achieved or there are no genuine bidders and the property is passed-in. All subsequent selling efforts are tainted by the publicity given to a failed auction and the property ultimately sells at an unsatisfactory price. Again, no one is happy.
Set Sale® was devised specifically because of these problems and overcomes them all. This method utilises an independent valuation and markets the property within a predetermined range, encompassing the highest expectations of the vendor without overpricing the property. Actual sales experience shows that this method attracts a far wider range of prospective purchasers, and therefore more competition between buyers, which means a higher price. The Set Sale® method is private and not stressful for vendors and purchasers alike.
The peak selling period with Set Sale® is less than four weeks which has all of the benefits of an auction without the anxiety and high marketing costs. The Set Sale® process is uncomplicated but is tightly controlled and only authorised agents who are fully trained may conduct a Set Sale®. Results speak for themselves. (See our Testimonials).
Contact us to arrange for your FREE copy of the informative booklet "Fatal Real Estate Traps Exposed", and make sure you have an obligation-free chat with us before you even think of exposing yourself to one of these traps when you decide to sell.
Frequently asked questions about Set Sale™
Is Set Sale the same as a tender, sale by set date or simply a For Sale with a closing date?
No, a Set Sale has eight other distinct advantages and puts the vendor in a more favorable position when selling, and reduces the number of days it takes to sell your home.
Can any agent conduct a Set Sale™?
No, Set sale™ is trade marked system and Bayview Real Estate has the exclusive license to use this marketing strategy. Agents that are not licensed to use Set Sale and have proceeded to market Set Sale have been ordered by Pilling Systems to change all their marketing material and for sale board, this has been very embarrassing for their vendor and agent alike.
When was Set Sale™ first used?
Set sale has been around since 1999. Bayview Real Estate is the proud pioneer of this marketing strategy in the bayside area and conducted their first set sale in Marriott Street Parkdale in 2001, since this period Bayview Real Estate has marketing in excess of 400 properties by this method.
Why was Set Sale™ developed?
Set sale was developed by David Pilling from Pilling Systems in South Australia designed it to include all the favorable advantages of the auction system ie: promotion exposure and competition and left out all of the disadvantages like the stress of auction day and being on public display.
How can I find out more about Set Sale™?
This best way would be to have one of our consultants discuss in detail or to call our office on 9580 9333 and we will send you a copy of Fatal Real Estate Traps which covers Set Sale™ in more detail.